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WordPress · Custom BuildPersonal brandGöz Hastalıkları2026

Op. Dr. Özlem Beyazyıldız

A custom-designed WordPress site for Samsun ophthalmologist Op. Dr. Özlem Beyazyıldız that presents every specialty — from surgery to aesthetics — with a calm, trust-building voice.

Op. Dr. Özlem Beyazyıldız
Platform
WordPress
Build
Custom
Industry
Göz Hastalıkları
Brand owner
Op. Dr. Özlem Beyazyıldız
Year
2026
Visit live site

The project

Op. Dr. Özlem Beyazyıldız is an ophthalmologist in Bahçelievler, Samsun, working across cataract, laser (LASIK), trifocal lenses, glaucoma, pediatric eye care and periocular aesthetics. At Worgoo we built a custom-designed WordPress site that brings all of her specialties, educational blog content and patient reviews under one roof and routes visitors to booking via WhatsApp and phone.

WordPress
Platform
Özel Tasarım
Theme
WhatsApp
Online booking
Schema
Local SEO

Challenge

In a sensitive field like ophthalmology, patients want to understand the procedure and trust the doctor before committing to surgery or an aesthetic treatment. The previous digital presence struggled to present a wide range of specialties — surgery, pediatric eye care, aesthetics — clearly without overwhelming visitors, and to reach patients searching for an eye doctor in Samsun.

Result

Op. Dr. Özlem Beyazyıldız now presents every service — from surgical specialties to periocular aesthetics — on a fast, mobile-friendly site that builds trust. Patients understand the treatments easily and book in one tap via WhatsApp or phone, while the site represents the doctor properly in eye-care searches across Samsun.

Approach

What we did

  1. 01

    Organized the specialties into a clear architecture

    We gave cataract, LASIK, trifocal lenses, glaucoma, pediatric eye care and aesthetic treatments their own clearly written pages in plain language, so a visitor reaches the exact treatment they are looking for in a few clicks.

  2. 02

    Designed a calm, trust-building custom theme

    With a white canvas, turquoise accents, airy typography and real clinic photography, we built a custom WordPress theme that feels modern and clinically clean while foregrounding the doctor's exam ranking and experience.

  3. 03

    Prioritized booking and local search

    We made WhatsApp and phone booking accessible on every page, enriched the site with blog articles and patient reviews, and added local SEO plus schema markup targeting searches like 'Samsun eye doctor.'

Highlights

What makes this work

Every specialty under one roof

Cataract, laser, trifocal lenses, glaucoma, pediatric eye care and aesthetics — each on its own clear page.

One-tap booking

WhatsApp and phone buttons sit on every page so patients can reach out the moment they decide.

Local SEO for Samsun

Content and schema markup optimized for 'Samsun eye doctor' and treatment-focused searches.

Calm clinical design

A white canvas with turquoise accents for an airy, sterile, professional visual language.

Screenshots

Live in the wild

Homepage
Homepage

Scope

What we delivered

  • Custom WordPress theme design and development
  • Dedicated treatment pages for each specialty
  • WhatsApp and phone booking integration
  • Blog, video gallery and patient review sections
  • Local SEO and schema markup setup

Stack

Technologies we used

WordPressCustom ThemeSchema.orgWhatsApp APILocal SEOResponsive
My patients now understand which treatment they need the moment they land on the site, and they book easily over WhatsApp. Worgoo brought my clinic online exactly as I imagined it — clean and reassuring.
Op. Dr. Özlem Beyazyıldız
Ophthalmologist

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