Challenge
Panel repair is a highly technical, fragmented field — the right part depends on brand, screen size and the failing board (T-Con, mainboard, power board, COF), and a standard storefront couldn't present that variety clearly. Customers struggled to find the correct part or read pricing and warranty terms, so every request had to be re-explained by phone and the team was buried in quoting. On top of that, customers who dropped off devices kept asking 'where is my repair?', creating constant repetitive load.
